Why Search Here?
You are looking for scholarly or trade literature in any business discipline. This is one of two primary databases for research in business, and particularly recommended for students at the graduate level.
What's Included?
Thousands of journals in all business disciplines (including economics), plus industry reports, company profiles, country reports, case studies, market research reports, SWOT analyses, and more. Searchable by subject, industry, and company names. Includes Harvard Business Review.
Why Search Here?
You are researching in business, law, or current events, especially if you are looking for legal commentary.
What's Included?
More than 17,000 news, business, and legal sources, including U.S. Supreme Court decisions dating back to 1790.
Why Search Here?
You are looking for articles, reports, or news in the field of business. This is one of two primary databases for research in business, and particularly recommended for students at the undergraduate level.
What's Included?
a mixture of practical and theoretical business content including company, industry, and country reports, scholarly journals and eBooks, videos, dissertations, newspapers, and more. Includes the ABI/Inform collection.
Search these peer-reviewed journals individually below or all at once:
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Journal of Consumer Research |
Journal of Consumer Psychology | |
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Journal of Marketing Research |
Suggested topics in the field of Consumer Behavior. These link to search results in Business Source Complete:
Access to quantitative data, statistics and related information. User-friendly, easy to export in different formats.