Skip to main content

MKTG 300 - Consumer Behavior: Company Profiles


In addition to Hoovers company reports, find recent news and info on competitors from LexisNexis.  A tough interface, unfortunately, but good information.

Company Profiles

Primary sources of Company Profiles:


    • Enter search terms
    • Use the left-column to limit by industry, document type and geography

Business Source Complete

    • set Publication Type to "Industry Profile"
    • Geographic Terms = "United States"
    • search by keyword or Subject

Mergent Online

    • short, frequently updated