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MKTG 480 - Marketing Management & Strategy: SWOT Analysis / Environmental Scan

Industry Reports

Current Awareness

Search the name of the company in the article headline. Limit to the last twelve months.

SWOT Analysis

MarketLine Company Profiles 
Contain a SWOT section
Business Source Complete
set Publication Type to "SWOT Analysis"
Business Insights: Global > SWOT Reports

Public Opinion

Current Issues

CQ Researcher (Congressional Quarterly)
In-depth, non-biased coverage of political and social issues, with regular reports on topics in health, international affairs, education, the environment, technology and the U.S. economy.

Opposing Viewpoints Resource Center
A full-text resource covering today’s hottest social issues.